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Franchise Rising is uniquely dedicated to empowering women along the journey to franchise ownership and investment. We offer honest perspectives from the women rocking it in franchising, those who exited, data, expert insights, and simple tips to help someone in this position make a sound decision.
Episodes
Tuesday Apr 10, 2018
Tuesday Apr 10, 2018
Ever considered turning your business into a franchise? Thought about buying or investing in an already existing franchise? You’ll need to know exactly what a franchise is before doing either of these things.
In this episode, Erin chats with Carmen Chavez de Hesse, owner of Echo Growth Strategies, about the three factors that make a franchise a franchise vs. a licensed business:
- National trademark registration
- Systems and support
- Ongoing fees in exchange for the trademark, systems, and support
Listen to get into the nitty-gritty details of franchising.
What We Cover
- Defining a franchise
- Licensing vs. franchising
- Mandated timeline for buying a franchise
- Questions to ask when doing due diligence on a brand
- Corporate locations vs. franchise locations
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